That is up to you... It can be in various formats (/notice, /msg). It can be all on a couple lines, or spread out over many lines. The formatting is completely up to you.
Beyond that, you need to know where you are getting the data. Is it in a text file? Is it on a website? Where is it? How is it formatted?
If it's a text file and you have it set up how you want it to be displayed, you could simply do:
on *:text:!schedule:#yourchan: {
.play $nick schedule.txt 1500
}
Personally, if this is for your own "business" and you want to give out information to get people to show up or whatever the case may be, then you would probably be better off doing either:
a) Put up a website and when people type !schedule, it messages them the link to the schedule on the website. This lets you set up the information in a very nice way for people to view.
b) Set up a text file (or word document, or html file, or whatever) so that it looks really great and then when someone types !schedule, it will /dcc send the schedule to the person.
Either of those options lets you present the schedule in a much nicer-looking way than if you were to just use text (whether in a popup or just in the channel/query).
